LSDI’s initial inception began in 2005 by founder, Ruth Saenz. Ruth’s passion for design along with understanding the value of signage, motivated her to become a self-taught designer opening a Signarama franchise. Quickly realizing the value and the potential that existed in serving government clients, she sold her franchise and started Light Signs Direct, Inc, a certified Women Owned Small Business. Ruth, along with her husband Martin, quickly grew Lighted Signs Direct as a trusted partner with the U.S. Government serving the needs of several Federal Government agencies across the country. In 2019 Ruth, now a proud mother of four young children, realized it was time to pass on her legacy and success. Christopher Stone worked with the founder in acquiring ownership, resulting in a win-win transition for all stakeholders. Christopher has dedicated his time to unlock the firm’s value with an energized, long-term, and devoted commitment. With more than 15 years prior business ownership experience, he brings a seasoned outside entrepreneurial perspective which is proving positive for all the firm’s stakeholders. Martin continues his commitment and passion for business development; meanwhile Ruth has full devotion to being a wonderful mother. Christopher continues to lead the organizational forward.